Join Jess Gonzaelz and Nathan Yeung as they dive deep into various marketing topics, sharing valuable insights and tips on content creation, social media strategies, and audience engagement. 👥 CONNECT WITH NATHAN YEUNG: https://www.linkedin.com/in/yeungnathan/ www.findyouraudience.online

👥 CONNECT WITH JESS GONZALEZ: https://twitter.com/putapixelonit https://www.linkedin.com/in/putapixelonit https://www.tiktok.com/@putapixelonit https://www.instagram.com/putapixelonit/ ⌚️IN THIS EPISODE WE COVER: [00:00:00] Meet Nathan Yeung [00:01:18] The Importance of Focusing on Boring Marketing Tactics [00:03:06] Navigating Unrealistic Expectations in Marketing [00:05:49] Challenges in Function Efficacy and Growth Strategy [00:06:59] Overcoming Overconfidence in Marketing as a Founder [00:09:59] The Impact of Laziness on Belief Confirmation and Decision Making [00:13:04] The Impact of Instant Gratification on Society and Resilience [00:17:06] The Decrease in Substitution Costs and Lack of Investment in Today's Society [00:18:14] Building Long-Term Business Strategies over Short-Term Solutions [00:19:59] The Importance of Long-Term Strategy in Business Growth [00:22:18] The Importance of Investing in SEO and PPC