Second Bite Podcast Terror, Excitement & Reward - A Bootstrapped Acquisition
Kevin Lee is the Founder and Executive Chairman of Didit, a leading digital marketing and technology firm. Over the past five years, Didit has made 11 acquisitions to transform into a full-service marketing firm. They serve Fortune 500 as well as startup businesses, performing everything from strategy to execution. As a digital marketing pioneer, Kevin gives back to the industry regularly by writing books, attending over 500 speaking engagements, and publishing over 780 columns.
In this episode…Private equity is the standard method of executing M&A transactions. This approach often utilizes debt, however, which can hinder growth. How can you maximize business performance without employing private equity?
Kevin Lee, Founder and Executive Chairman of Didit, discusses bootstrapping 11 acquisitions. With host Todd Taskey, Kevin explains his company’s due diligence for its first acquisition, the value of reframing transactions to mitigate risks, and how to identify and acquire CEOs to fuel growth.