SPECIAL SERIES: Dealing with Haters | Bathroom Break #14
Jul 29, 2024
10:00
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Getting your first hater is a sign you’re making an impact! The hosts dive into how negative feedback can actually fuel growth and lead to loyal fans. They explore how to sift through criticism, focusing on what's constructive and letting go of the rest. Unsubscribing from emails? It's not all bad; it can mean your audience is evolving. To lighten the mood, they even share their quirky sushi preferences and culinary tales. Embrace the haters and enjoy the journey!
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Quick takeaways
Negative feedback is a valuable indicator of audience engagement and can serve as a tool for personal and professional growth.
Unsubscribing from marketing content reflects changing interests rather than failure, highlighting the importance of targeting a dedicated audience.
Deep dives
Embracing Negative Feedback
Negative feedback can be valuable for personal and professional growth, as it often indicates that one is engaging with their audience authentically. Rather than taking criticism personally, it's important to view it as a tool that can help improve one's work. Acknowledging that not everyone will resonate with one's message helps in maintaining focus on those who do appreciate it. This perspective encourages the understanding that having critics means that you’re also likely to have dedicated supporters.
Understanding Unsubscribes
Unsubscribing from marketing emails is not always a sign of failure, but rather a natural part of audience engagement. People may unsubscribe as their interests change over time, indicating they are no longer a fit for the content being offered. Accepting unsubscribes can help marketers refine their audience and ensure they are reaching those who genuinely value their messages. This approach emphasizes the importance of building a dedicated and engaged following rather than fixating solely on large subscriber numbers.
The Importance of Personal Branding
Building a personal brand can attract unwanted criticism, but maintaining a strong sense of self is crucial for success. When faced with negativity, it’s often more effective to dismiss unconstructive feedback and focus on the opinions that truly matter. Engaging positively with supportive audiences fosters loyalty and demonstrates confidence in one's brand and message. Balancing openness to feedback with selective engagement helps individuals navigate the complexities of public perception and personal integrity.
So you just got your first official hater… Congratulations!
Seriously, it’s not as bad as you think. Sometimes, negative feedback is a good thing— it means you’ve reached enough people for some of them to have an opinion about you. Without any haters, you’re never going to have stark raving fans.
But how much should you care about what your haters are saying?
Jay and I chat about our experiences with negative feedback and explain how to reframe that negativity and channel it into something positive.