
Do you really know? Could Male Polish be the next big thing in men’s fashion?
Could Male Polish be the next big thing in men’s fashion?
A 2021 report from Persistence Market Research predicted that within the next decade, annual sales of cosmetics for men would double around the world. The sector’s growth is largely down to beard grooming products, but makeup is also on the rise, including nail polish. The annual Met Gala brings together the creme de la creme of American stars at New York's Metropolitan Museum of Art. The 2022 edition took place in early May, and saw many male stars showing off manicures, like Shawn Mendes, Even Mock and Joe Jonas. The trend has been labelled male polish or the “menicure”.
How did male polish start becoming a fashion trend? Is male nail art totally new then? You still don't see many men in the streets with painted nails though do you? In under 3 minutes, we answer your questions !
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A podcast written and realised by Joseph Chance.
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