Creator Science #163: David Moldawer — Diving deep into book publishing with an industry insider
16 snips
Sep 5, 2023 David Moldawer, an independent writer and editor with experience at Penguin and Amazon, dives into the intricacies of book publishing. He discusses who should write, when, and why. Listeners will learn about the publishing landscape, including advances, royalties, and the auction process. Moldawer sheds light on the balance between mainstream and indie publishing, and how authors can navigate market dynamics. He also reveals the motivations behind book purchases, emphasizing the importance of authenticity and unique perspectives.
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Episode notes
Book Categories
- Books are not fungible products, varying significantly by category (e.g., novels vs. business books).
- This distinction impacts who should write and how publishing operates.
Expertise Before Writing
- Establish expertise before writing a prescriptive nonfiction book.
- Demonstrate success in the area you advise on.
Timing Your Book
- Write a book when your audience asks for it.
- Gauge interest through podcasts, newsletters, and direct requests for your expertise in book form.