Writing compelling blog posts, developing your voice, and connecting with your readers with Jessica Holmes from Sweetest Menu.

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Welcome to episode 369 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jessica Holmes about how to develop your voice and connect with your readers through your writing.

From recipe testing to sharing content on social media, so much goes into being a food blogger. But without a doubt, one of the most important skills to focus on as a blogger is your writing, and that’s what we’re chatting about today with Jess!

Before becoming a full-time blogger, Jess worked as a copywriter, and she’s sharing all of her best writing advice in this episode. You’ll hear her tips on how to develop your voice as a writer, how to share your personality while also writing for SEO, and more.

If you’re looking to level up your writing and connect with your readers on a deeper level, you won’t want to miss this episode!

• How Jess became a food blogger
• What she learned working as a copywriter
• Why it’s important to be really clear when writing recipes
• What readability is
• How to develop your voice as a writer
• How to share your personality while also writing for SEO
• How to write eye-catching captions for social media
• The biggest mistakes she sees bloggers make when writing

Resources:

• Sweetest Menu
• Hemingway App
• Grammarly
• 1000 True Fans by Kevin Kelly
• Baron Fig
• Will Write for Food
• Download the free Starter Kit ebook here!
• Follow Jessica on Instagram, Facebook, and Pinterest
• Join the Food Blogger Pro Podcast Facebook Group

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership