đ My Internet leads are better than yours.
Do you wanna know why?... because they get contacted.
I hear the complaints. I see the eye rolls when I say the words âinternet leadsâ.
But here is the deal....
Your leads can be broken into three categories:
1) Those who are ready to buy immediately,
2) Those who will be ready to buy in the next 90-120 days
3) those who have no intention of buying in the next 12-24 months.
The first group is likely already being bombarded with ads and sales calls.
The second group is worth following up too
but we must remain patient and remember
weâre working on their schedule.
They arenât buying based on when you need to cash a check.
The third group makes up the lion share of internet leads and this is what weâre focusing on today.
See most of your competition just ignores this group. But if they knew what I know, they wouldn't. In fact they'd focus on these leads the MOST.
Why? Because this group is made up of nearly 85% of all internet leads in this day and age. Thats right!!!
So while everyone is fighting over (you didn't think you were only person with this lead did you?) them, I'm certainly not ignoring them, But doesn't make sense that the lion share of effort be applied to the larger portion of these potential customers?
Check out this week's episode with our biz tip for growing your real estate biz.