

S3E10: Stephen McPeake<> Geo-located Digital Dollars for Gamified Community Activation
Jul 30, 2025
41:19
We've made it to episode 10!
We’re joined by Stephen McPeake
Stephen has been working in the technology industry for 25 years, spending the last 10 focusing on 'Smart Cities' solutions and citizen engagement technology, including the ReportAll app and in the last few years, founding Civic Dollars.
In this episode, we explore:
- Stephen's journey that started with working to solve the problems facing cities in promoting health & wellbeing, which led to the idea for Civic Dollars to incentivise activity in outdoor spaces.
- The importance of creating the right incentives for each demographic: it’s ‘local rewards for local people’ (and seasonal rewards too).
- The opportunity to lean into effective altruism, creating deeper motivations for players through donating their civic dollars to local communities.
- Civic Dollars is a great example of how digital gamification can translate into real-life social activities, creating new social connections and overcoming loneliness.
Show notes:
https://www.civicdollars.com/
Civic Dollars Christmas Tea Dance https://www.youtube.com/watch?v=pbfVRqaQc0U