#507 - From Ski Slopes to Skincare: The Unconventional Journey of Jake, Founder of Krete Men's Skincare

Description: Today, we're joined by Jake, the founder of Krete, a men's skincare brand that was born out of an unusual circumstance—a ski accident. Yes, you read that right. After taking a ski to the face, Jake embarked on a journey to find effective skincare solutions for men, only to discover a market saturated with products geared towards women. Unwilling to settle, he founded Krete to fill this gap. Tune in to hear how Jake turned a painful experience into a purpose-driven brand that aims to simplify men's skincare.

🎧 What You'll Learn:

• The Origin Story: How a ski accident led Jake to identify a glaring gap in the men's skincare market.

• The Research Phase: Jake's experience navigating the complex world of skincare products and what he learned about the industry's focus on female customers.

• Product Development: The story behind Krete's flagship product, the Hydrating Facial Serum, and how it aims to simplify men's skincare routines.

• Challenges and Triumphs: The obstacles Jake faced while launching Krete and how he overcame them to build a brand that resonates with men.

• The Importance of Education: How Krete is not just selling products but also educating men on the importance of skincare.

• What's Next for Krete: Jake's vision for the future of the brand and the upcoming products we can look forward to.

Don't miss this inspiring episode about turning adversity into opportunity and how one man's journey is changing the landscape of men's skincare. Tune in now! 🎧

🎤 About:
Jake, Founder of Krete, a men's skincare brand that is redefining how men approach skincare by offering simple, quick, and effective solutions. Alumnus of the University of Pennsylvania

Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence.

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