How I Write Jimmy Soni: Kobe Bryant’s Secret Obsession with Writing | How I Write
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Aug 27, 2025 
In this enlightening discussion, writer Jimmy Soni shares his journey of crafting a biography about Kobe Bryant. He reveals Bryant's deep passion for writing and storytelling beyond basketball. Soni discusses his early morning writing routine and strategies to balance research with creativity, emphasizing the importance of connecting with those on the periphery of stories. He also explores the transformative role of AI in writing, offering a fresh perspective on publishing challenges and the necessity for innovation in the industry.
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Kobe's Obsession With Craft
- Kobe treated storytelling as a craft and studied writers obsessively for years.
- He aimed to become a preeminent storyteller after basketball, applying athlete-level discipline to writing.
Find Fellow Obsessives
- Obsessives find peers in other fields who share the same fierce love for craft.
- Kobe sought luminaries across domains to learn longevity and depth, not celebrity alone.
Write First, Protect Mornings
- Protect uninterrupted morning hours and write first every day.
- Stack small daily sessions to ensure a book gets finished by sheer accumulation.
