The Edward Show

3 SEO Epiphanies That Changed Everything (and Helped Me Outrank the NYT)

5 snips
Sep 22, 2025
Dive into three game-changing SEO insights that could transform your online strategy. Learn how precise keyword placement helped outrank major competitors, including the New York Times, in minutes. Discover why social and user-generated videos are now dominating search results and how they could enhance your visibility. Finally, rethink backlinks as you explore targeted strategies that deliver results. If you've felt stuck with outdated SEO advice, this guide offers fresh perspectives to elevate your content in 2025 and beyond.
Ask episode
AI Snips
Chapters
Transcript
Episode notes
ADVICE

Target Keyword Placement Wins

  • Put your target keyword at the very start of title, URL slug, H1, meta description, and first sentence.
  • This direct placement can dramatically boost rankings, even against high-authority sites.
ANECDOTE

Outranking The New York Times Fast

  • Edward published an article, submitted it to Search Console, and outranked The New York Times within five minutes.
  • The NYT wrote on the same topic but didn't target the keyword as precisely.
INSIGHT

Social Video Dominates Search

  • User-generated social videos are highly prioritized in Google results right now.
  • Videos rank because they feel concise, engaging, and authentic to searchers.
Get the Snipd Podcast app to discover more snips from this episode
Get the app