Join Stan Robinson as he delves into the world of sales and procurement with expert Mike Lander, CEO of Piscari Limited. Uncover the intricacies of how procurement teams impact B2B sales strategies and learn essential tips for navigating RFPs and building strong buyer relationships. Mike shares his insights on leveraging platforms like LinkedIn for stakeholder engagement and emphasizes the importance of risk management in sales negotiations. This episode offers valuable guidance for sales professionals looking to enhance their approach to complex commercial deals.
