A Step-by-Step Guide to Writing a Earth Shattering Blog Post | Ep. #805
Oct 14, 2018
Discover the secrets to crafting blog posts that grab attention and spark engagement. Learn how to format your content effectively with an eye-catching intro, body, and conclusion. Incorporate compelling headlines and visuals, and always back your claims with credible sources. Find out the importance of ending with a question to boost comments. Plus, get tips on promoting your posts and the significance of having someone proofread your work. Step into the world of blog writing and transform your online presence!
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volunteer_activism ADVICE
Blog Post Structure
Structure your blog post with an introduction, body, and conclusion.
Use subheadings in the body and end with a question to boost engagement.
volunteer_activism ADVICE
Bucket Brigades
Use "bucket brigades" to keep readers engaged.
Write short paragraphs (2-3 sentences) like Brian Dean to hold attention.
volunteer_activism ADVICE
Cite Sources
Cite sources for every claim in your blog post.
Link to case studies or data to increase credibility.
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In episode #805, Eric and Neil break down a step-by-step guide to writing earth-shattering blog posts. Tune in to hear what steps you should take to up your click-through rate.
Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: A Step-by-Step Guide to Writing a Earth Shattering Blog Post
[00:36] Earth shattering is something you want to link to, share, or tell your mom about.
[01:00] Step 1: Format your blog post as Intro, Body, Conclusion.
[01:20] End your blog post with a question to get more comments and engagement.
[01:36] Step 2: Bucket Brigades.
[02:20] Step 3: Every single claim needs to have cited sources.
[02:48] Step 4: Use images and videos.
[03:20] Optin Monster created a plug-in called YouTube Subscribe.
[03:36] This helps you embed the video.
[03:49] Amazon Polly will also help you from an SEO perspective.
[04:05] Step 5: Make sure your headline will knock people’s socks off. Keep it short. Seven words is a nice length, on average.
[04:40] It shouldn’t be too long, but also needs to be descriptive.
[05:25] Having compelling arguments will set you apart,
[05:40] Step 6: Have someone proofread your content.
[05:55] Step 7: Promote your work!
[06:07] Find people that have mentioned or linked to similar content using BuzzSumo.
[06:25] Reach out and build a relationship, so you can share links to each other’s works.
[07:41] That’s it for today!
[07:45] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!
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