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The Fractional Edge Podcast

How to Leverage the Power of a Fractional Creative Director | Part II with Eric Oakland

Sep 8, 2023
30:00

Join us for the second part of Eric Oakland's episode!

We cover a lot of ground in this episode - Eric shares his perspective about the benefit of Mastermind Groups, why Fractional work requires strong relational skills, his top 3 pieces of advice regarding working with a Fractional Creative Director, how to navigate boundaries, and how CEOs and Founders can determine the right amount of time for a Fractional to be involved in operations. Lastly, he explains the difference between a CMO and Creative Director.

Time stamps:

[00:01:04] Advice for a fractional creative director.

[00:05:54] Finding your niche.

[00:09:55] Differentiating levels of expertise.

[00:13:52] Executing at a high level.

[00:18:56] Frankenstein kind of roles.

[00:23:30] Fractional executives in startups.

[00:26:07] Relationship with fractional executives.

[00:29:11] Expanding to other channels.


Want to get in touch with Eric or learn more about working with Fractional Executives?
Learn more at: thefractionaledge.com

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