

Why you love games so much with Shlomi Ben Atar | WLTB Podcast #64
Shlomi Ben Atar is the VP of Marketing for Sayollo, which focuses on bringing ads to gaming in a native way that enhances the experience rather than detracts from it.
00:00 - Guest Introduction
02:41 - Get to know Shlomi
04:46 - Catering ads and e-commerce for gamers
07:46 - How people are hooked into gaming
10:15 - Gaming content
12:36 - Commerce inside games
16:40 - Why people play games
22:29 - Socializing through the internet
23:36 - How gaming affects our emotions
25:18 - Watching pro gamers and the thrills of gaming
30:21 - Follow up with Shlomi
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