

Why are we making pizza boxes out of endangered trees? | Nicole Rycroft
92 snips Jul 14, 2023
Nicole Rycroft, a biodiversity champion and 2023 Audacious Project grantee, sheds light on the urgent need for sustainable supply chains to combat climate change. She shares how her organization, Canopy, partners with major brands to shift production away from endangered forests. From transforming denim waste into eco-friendly materials to innovating packaging solutions, Rycroft highlights accessible strategies for industries. Her insights illuminate the path toward a greener future, proving that change is within reach.
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Supply Chains and Climate Change
- Supply chains significantly impact climate change, contributing to over half of society's carbon footprint.
- Raw materials and production systems like the fossil fuel industry and industrial forestry are major culprits.
Embrace Transformative Change
- Move beyond simply reducing negative impact; focus on transformative change for living within planetary boundaries.
- Embrace a 2.0 industrial revolution that prioritizes sustainability and operates within natural limits.
Canopy's Focus and Industry Impacts
- Canopy focuses on protecting endangered forests and transforming supply chains for paper, packaging, and viscose.
- E-commerce and fashion, particularly tree-based textiles, are driving forest destruction and textile waste.