Idea to Startup

How to Think Bigger (feat. The Problems and Opportunities Method)

23 snips
Dec 20, 2023
Discover how to navigate startup challenges by shifting your focus from risk management to seizing high-reward opportunities. Learn about the Problems and Opportunities Method, which encourages founders to rethink their to-do lists for growth. Explore creative strategies that turn limitations into advantages, leveraging psychological insights to overcome barriers. Gain practical tips for making proactive decisions and embracing discomfort, ultimately unlocking the potential for asymmetric growth. Dive into the nuances of market dynamics with real-life examples.
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ANECDOTE

Find Your Lobster Startup Journey

  • Brian Scordato shared his experience with Find Your Lobster, a Facebook-driven dating app battling stigma and competitors Tinder and Hinge.
  • Despite early growth, feature chase and funding issues led to failure, contrasting Hinge's survival through a bold guerilla marketing approach.
INSIGHT

High Ceiling Tasks Drive Startups

  • Startups must optimize for tasks with the highest ceiling for asymmetric gains, not just mitigate risks.
  • Incremental problem-solving maintains the status quo and leads to failure; asymmetrical progress is crucial for escape velocity.
ADVICE

Use To-Do List Monster Method

  • Use the To-Do List Monster method: find tasks that, if solved, make your whole to-do list irrelevant.
  • Focus on one big bet that can create a massive shortcut to fast growth rather than firefighting many small tasks.
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