Mari & Greg on IVF, Imposter Syndrome & Building a Brand Together

Mar 24, 2025

Join Mari and Greg as they celebrate the launch of their new soda, inspired by classic flavors like Shirley Temple. They share behind-the-scenes tales from Expo West and discuss the challenges of entrepreneurship. The duo also opens up about navigating IVF and the pressures of imposter syndrome in their professional lives. Balancing careers and personal aspirations is tricky, but their honest conversation offers valuable insights on maintaining relationships and staying grounded while pursuing big dreams.

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Intro

00:00 • 2min

Unveiling a Healthier Soda Alternative

02:16 • 2min

Launching a Healthy Soda Alternative

03:48 • 2min

Embracing Competition: The Journey of Entrepreneurship

05:26 • 3min

Building Bloom: A Journey of Entrepreneurship

08:00 • 10min

Navigating Career and Family

18:01 • 7min

Navigating Imposter Syndrome and Career Changes in Relationships

25:25 • 6min

Navigating Life Decisions and Building Connections

31:13 • 9min

Ep. 185: It’s a big moment for Bloom, so Greg and I are sharing the behind-the-scenes story of Bloom Pop—our brand-new soda! From unveiling it at Expo West to the inspiration behind our favorite flavor (hi, Shirley Temple!), we’re breaking down what this moment means to us as partners in business and life. We also answer your Qs about burnout, imposter syndrome, and how I’m navigating IVF while slowing down professionally. This one’s part business update, part life chat, and part real talk about shifting priorities and staying grounded through change. If you’ve ever chased a big dream while juggling real life—this one’s for you.

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Show Links:

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Topics Discussed

00:00:09 Welcome
00:00:31 Expo West
00:02:20 Bloom Pop
00:05:43 Too many prebiotic sodas?
00:10:04 Middle and high schoolers drinking Bloom energy drinks
00:11:34 Dessert for breakfast in Gloucester
00:16:18 Struggling with new phase in life
00:21:16 Boundaries with emails and texts
00:24:22 Imposter syndrome
00:29:38 Relocating for partner
00:31:56 Social media approach in today’s landscape
00:35:09 Best exercise routine recommendation
00:36:27 Navigating marriage with busy lifestyles