Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

How to Speak the Language of Your Ideal Listener

Mar 5, 2024

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You know when you listen to a podcast episode and you’re like, “This is creepy. It’s like they made this just for me. How did they know I needed this?! Are they in my brain?! Woah. HOW DID THEY KNOW?!"

Well. It’s me, hi. I’m doing it again. If you're wanting to know how to get more listeners to your podcast, this is going to help you BIG TIME.

That’s because ~THE~ secret to a Top 100 podcast is knowing how to get inside the mind of your ideal listener and solving the very real problems that they have.

Simple, yes. Easy? well, let's just say thiiis is the part that trips most people up.

I call it learning how to speak your listener's language — and mastering this is what separates the Top 100 hosts from the wannabe podcasters who DIY'd their cover art, hit record, and called it a day.

So to save you 4+ years of figuring this out the hard way like I did, here's how to grab the attention of your listener like it's your FREAKING JOB. (Get ready to pay attention and take some notes. I'm talking pens and pencils, people!)

Attracting more listeners to your podcast boils down to three simple-but-unconventional things. Ready to find out what they are? Hit play and let’s make your business bingeworthy.

0:02 - The Simple Strategy Top 100 Podcasts Use to Stand Out

1:47 - The Surprising Truth About Why Most Podcasts Fail

4:15 - The 5-Minute Exercise That Helps You Attract the Right Audience

8:03 - The Key to Crafting Compelling Episodes

9:14 - How Solving Specific Problems Turns People into Binge-Listeners

→ This episode was recorded on the Deity VO-7U

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