The Rest Is Entertainment

Boris Johnson's Cash Dash

Oct 7, 2024
Boris Johnson's memoir is sparking debate over its authenticity and potential profit motives. The hosts dive into the blurry line between politics and entertainment as he makes his transition. They also tackle Hollywood's latest box office flop with 'Joker: Folie a Deux,' wondering why sequels sometimes fail. Naomi Campbell’s fashion charity draws scrutiny, prompting a discussion on the ethics of celebrity influence in philanthropy. Finally, they reflect on the glamour and struggles of Nina Simone's experience in 1970s Liberia.
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ANECDOTE

Boris's Book Deal and Promotional Troubles

  • Boris Johnson's book "Unleashed" has a £2 million advance, paid in installments.
  • The book's promotional events faced issues, with interviewers like Laura Kuenssberg and Beth Rigby pulling out.
INSIGHT

Book Sales Predictions and Comparisons

  • Johnson's book likely won't sell as well as publishers hope, despite a large advance.
  • Political memoirs have varying sales, with Blair's as a high-seller and Truss's as a low-seller.
INSIGHT

Deluxe Edition Strategy

  • Johnson's "Unleashed" offers a premium, signed, cloth-bound edition, similar to fantasy novels.
  • This deluxe version aims for a specific market, despite questions about the book's overall appeal.
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