Off The Grid: Leaving Social Media Without Losing All Your Clients

👩‍💻 How to Reinvent Yourself (& Your Website) — with Anita Cheung

16 snips
Jun 4, 2025
In this episode, illustrator and designer Anita Cheung shares her incredible journey from yoga teacher to creative studio owner. She discusses the art of reinventing oneself and the essential lessons learned from her business pivots. Anita emphasizes embracing change and up-leveling failure tolerance, along with practical tips for enhancing personal branding. Plus, she reveals her Top 10 Tips to elevate any brand and website, making it a masterclass in creative entrepreneurship you won’t want to miss!
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ANECDOTE

Anita's Career Reinvention Journey

  • Anita Cheung pivoted from wellness business ventures into design, reflecting her evolving interests and identity.
  • Her journey included starting Social Yoga, opening a meditation studio, then becoming a designer.
INSIGHT

Work Is Not Our Identity

  • Work should not define our identity or self-worth because people and interests evolve.
  • Releasing fear of others' opinions frees us to authentically pivot and grow.
ADVICE

Practice Being Bad at Things

  • Regularly challenge yourself to try new things and embrace failure as a learning opportunity.
  • Decoupling failure from shame boosts resilience and creativity in business and life.
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