Marketing and Financial Strategies for Your New Investing Business - Laura Adams | TLS116

Laura Adams is one of the nation’s leading finance, insurance, and small business authorities. As an award-winning author, spokesperson, and host of the top-rated Money Girl podcast since 2008, millions of readers, listeners, and loyal fans benefit from her practical advice.

Laura is a trusted source for national media who frequently seek her practical advice on various finance topics for TV, radio, online articles, and print publications. She’s been featured on most major news outlets, including ABC, Bloomberg, CBS, Consumer Reports, Forbes, Fortune, FOX, Money, MSN, NBC, NPR, NY Times, USA Today, US News, Wall Street Journal, Washington Post, and more.
 
Her mission is to empower consumers to live healthy and rich lives by making the most of what they have, planning for the future, and making smart money decisions every day. She received an MBA from the University of Florida and lives in Vero Beach, Florida.


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WE DISCUSS:

• How she got into the field of personal finance
• How her podcast was a springboard to book deals and working with big brands. 
• The key frameworks for small business owners/investors to get started on sound footing. 
• The importance of insurance as it relates to business partners.
• Strategies on how to transition from a full time job to pursue your side business. 
• Key mistakes made by small business owners. 
• Some tools and technology to help you manage your small business financials. 
• Strategies for branding/marketing a business that is looking to scale. 
• Engaging a PR firm to promote unique content. 
• Her biggest mistake in her own business
• Her best advice to new entrepreneurs. 

KEY QUOTE:
"Never underestimate the power of the people that you know and staying in touch with them."
"I've found that creating consistent and quality content is the trick"

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