A Mother-Daughter Side-Hustle & the Under-Serviced Tween Market

how the idea for Girl E Kits came about and how she began this business with her daughter;

the under-serviced tween market and how Jen is looking to grow and serve this market to fill unmet needs;

when entrepreneurship and motherhood collide - the challenges and the blessings Jen has faced in running a business with her daughter; and

the advice she has for you for broaching this conversation, making the topic about getting your period more comfortable, "being period positive" and trying to eliminate the stigma around periods.