Reviewing The Best AI Tools For Video Production (#181)

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Dec 12, 2023

AI is reshaping the video production landscape, making content creation easier and more personalized. The hosts explore how innovative tools can transform images and text into captivating videos. They discuss the challenges of discerning real from AI-generated content and highlight successful applications in business training. The importance of strategic planning and creativity remains crucial, even as AI enhances efficiency. Zoom's AI for sales and the successful campaign featuring celebrity endorsements illustrate the exciting possibilities ahead.

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ANECDOTE

Multilingual Beckham Ad

David Beckham's multilingual malaria campaign video reached 700M+ impressions.
AI generated versions of Beckham in multiple languages, demonstrating AI's potential for global reach.

ADVICE

AI Video Tools

Try HeyGen or Travis to create personalized videos.
Record a 15-minute script, then use AI to create custom videos with personalized elements or dubbing.

INSIGHT

Personalized Video Marketing

AI can personalize video content within marketing lifecycles.
Video content can be adjusted based on ingested user data, similar to personalized email tags.

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