Ep 96: Big Shower Energy - Scaling Men's Self Care with Huron Founder Matt Mullenax

Subscribe to DTC Newsletter - https://dtcnews.link/signup

This week on the podcast we have co-founder and CEO of Huron, Matt Mullenax.

Huron is a men’s skin and shower care brand built on the premise that guys’ morning routines haven’t changed a whole lot since puberty.

Queue the big shower energy. 

Here's what you'll hear on the pod: 

• How to activate your community and gain priceless insight 
• What "using your product as a weapon" means, and why you should be doing it
• How Huron is testing their product replenishment strategy 
• Why doing what other brands can't and won't do is a tactical sweet spot 

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Advertise on DTC - https://dtcnews.link/advertise

Work with Pilothouse - https://dtcnews.link/pilothouse

Follow us on Instagram & Twitter - @dtcnewsletter

Watch this interview on YouTube - https://dtcnews.link/video