The Modern Selling Podcast Mastering the Art of Helping Customers Through Sales with Mario Martinez Jr. | Ep. #304
- The two biggest mistakes in sales cadences and how to avoid them
- Why referrals should be your starting point for prospecting
- The crucial difference between LinkedIn connections and follows
- How to earn the right to connect with potential buyers
Mario also introduces FlyMSG.io, a suite of AI assistants designed to streamline the sales process and increase productivity by up to 33 hours a month! From AI-powered social media posts to role-playing for cold calls, these innovations aim to solve common pain points for sales professionals to book more meetings and grow the sales pipeline.
Discover How to:- Leverage LinkedIn notifications to your advantage
- Improve your prospecting efficiency with cutting-edge tools
- Adapt your sales cadence and approach to the modern selling age
Whether you're new to sales or a seasoned professional, this episode offers valuable insights to enhance your prospecting strategy and boost your success rate. Learn how to focus on helping customers and watch your sales soar.
"Sales is the art of helping." - Mario Martinez Jr.
Don't miss this opportunity to refine your sales approach and stay ahead in the competitive world of B2B sales. Tune in now to transform your prospecting game!
Key Moments00:00:00Earning the Right to Connect on LinkedIn Mario emphasizes the importance of earning the right to connect with someone's network on LinkedIn. He discusses the difference between following and connection requests, highlighting common mistakes salespeople make in their outreach strategies.
00:07:42The Power of Referral in Sales Mario stresses that referrals are the most effective way to get a first conversation with potential buyers. He explains that 82% of buyers start their buying process with a referral, making it crucial for sellers to leverage their network connections.
00:14:08From Retail to Software Sales: Mario's Journey Mario shares his career journey, starting from his time at Ritz Camera Centers. He explains how his approach to helping customers naturally translated into successful sales techniques, leading to his transition into software sales.
00:27:48Leveraging AI for Sales Engagement Mario explains how Vengreso uses AI to enhance their products, leveraging their existing sales training content to guide AI-powered writing and responses. He emphasizes their focus on creating a comprehensive workflow solution for salespeople.
00:27:29Product Strategy and Future Plans Mario outlines Vengreso's product strategy, including various "Fly" branded tools and their approach to product-led growth. He discusses future plans, such as improving daily usage and potentially being acquired by a larger company in the next five years.
00:37:00The Future of FlyMSG and Sales Tools Mario discusses the future of FlyMSG, predicting potential acquisitions and explaining upcoming product releases. He emphasizes the importance of comprehensive sales tools that cover the entire workflow of a salesperson.
Follow Us On:· LinkedIn Auto Comment Generator
· AI Social Media Post Generator
· AI Sales Roleplay and Coaching
· Paragraph Rewrite with AI
· Sales Prospecting Training for Individuals
· FlyMSG Enterprise Sales Prospecting Training Program
Install FlyMSG for Free:· As a Chrome Extension
· As an Edge Extension