This is a special episode of the Barber's Brief, where Marc and Vassilis celebrate their 100th episode of the Sleeping Barber Podcast, while still diving into the latest marketing and business news. A small twist to the marketing moment, where they spotlight the Podcast, its origin, vision and direction moving forward.

Enjoy the show!

Follow our updates here: ⁠⁠https://www.linkedin.com/company/sleeping-barber/⁠⁠

Get in touch with our hosts:

Marc Binkley: ⁠⁠https://www.linkedin.com/in/marcbinkley/

Vassilis Douros: ⁠⁠https://www.linkedin.com/in/vassilisdouros/⁠

Timestamps:

00:00 - Introduction

03:32 - US Black Friday Results

06:34 - Jaguar's Bold Rebranding

10:36 - Critique of Jaguar's Marketing Strategy

20:20 - DOJ Recommendations for Google. Sell Chrome!

27:24 - Marketing Moment: Our Podcast

In The News Links:

US Black Friday Spending In store & online rose by 3.4%

https://www.reuters.com/business/retail-consumer/black-friday-data-shows-us-shoppers-spent-108-bln-online-2024-11-30/

Jaguar releases a concept for its new EV model after a controversy over its rebranding — which didn't feature a car.

Link: https://www.businessinsider.com/jaguar-releases-concept-car-after-controversial-rebranding-campaign-woke-2024-12

Advertising Malpractice at Jaguar - Roger Martin

https://rogermartin.medium.com/strategy-branding-30fcb644ecc8

DOJ: Google must sell Chrome to end monopoly

Link: https://techcrunch.com/2024/11/20/doj-google-must-sell-chrome-to-end-monopoly/