Frontload the Work: The Secret to Going Further, Faster w/Colby Steel

Real estate may have had its stormy period, but things are really close to being good again. Knowing all this, why are both real estate and mortgage bleeding over 40% of agents and loan officers? 

Anyone you see leaving the industry right now has learned a brutal lesson - your results can only outpace your effort for so long. If you get used to cashing easy checks, in an easy market without the effort, you’ll feel invincible, until you get a rude awakening. If you don’t pick up the effort to deserve your results, you won’t have them anymore. 

There's a better approach…

Anyone who has stayed in the industry, and is set to grow when things get good again understands the power of frontloading the work. They would rather work at 80 to 100% capacity in less time instead of working at 30% capacity for 20 years. The more you front-load the work and effort, the longer it has to cook and the more you get out of it. 

The result: an impact and return on investment that compounds exponentially. Most people would call it a sacrifice, but Colby Steel sees it as something different - an investment in future flexibility and ultimately, freedom. Today, he shares how he made the switch from real estate to mortgage, how he was able to ramp up fast, and the reason so many are leaving the industry right now.

Quotes 

The more you front-load the work the longer it has to cook. -Kevin Kauffman 

There’s an opportunity to serve more people by expanding your arsenal. -Colby Steel

If you do all the things you need to be doing, and you’re a person of integrity, you earn the benefit of the doubt. -Colby Steel 

I’ve actually done the math on what actually moves the needle and I don't feel bad about the things that don’t. -Kevin Kauffman 

The best way to learn is by doing more of the thing. -Colby Steel 

An inflated market will cover up inadequacies in your business. -Colby Steel 

If your results start to outpace your effort, that can only last for so long. -Kevin Kauffman 

Guest Info

Colby Steel is a Loan Strategist who has lived in Mohave County for most of his life. Since joining the world of finance with Chase Bank and JP Morgan Securities, he allowed his passion for customer service to shine through and began building his clientele.  In 2016 he opted to switch over the mortgage industry and hasn't looked back since.  His forward progression in home lending is a direct reflection of that focus. Colby has helped 100’s to reach their dream of homeownership by being a trusted local resource and always putting his clients first. Follow @steelcolby on Instagram. 

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