The Digital Agency Growth Podcast Karl Sakas on Scaling Smart and Reclaiming Your Time
Jul 9, 2025
Karl Sakas, an agency advisor and author of 'Calm the Chaos,' shares insights on leadership and scaling for agency owners. He discusses the importance of effective delegation and advises that founders should not be the sole decision-makers. Karl highlights how building a strong client pipeline can improve selection and reduce chaos in agencies. He also explores the parallels between art collecting and agency pricing strategies, and offers guidance on navigating exits and valuations. Tune in for actionable tips on reclaiming your time!
AI Snips
Chapters
Books
Transcript
Episode notes
Start Small With Your First Book
- Do write a narrow first book focused on what your potential clients care about.
- Avoid trying to produce your magnum opus as your first book.
Taste Versus Discernment
- Distinguish taste (what you like) from discernment (judgment of quality).
- Discernment lets you evaluate work beyond personal preference and price signals.
Stop Being The Default Answer
- Accept you cannot remain the sole answer person as you grow.
- Start delegating decision authority so the agency can scale beyond ~10 people.
