In this episode of The Brand Called You, Prashant Shukla, Director at Times of India, explores his 28-year journey from engineering to leading complex supply chain strategies. He highlights the role of technology, risk management, and sustainability in optimizing global supply chains. From balancing inventory to real-time tracking and supplier partnerships, Prashant’s insights are invaluable for professionals seeking to drive efficiency in the modern supply chain.

00:33- About Prashant Shukla

• Prashant is the director of business and commercial for supply chain and procurement of The Times of India group.

• He has created and led several high-impact partnerships with large international suppliers, government agencies, NGOs, research Institutes, and investors.