Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle. BTB: Becoming a Successful Marketing Solopreneur (w/ Lauren Ryan, Coastal Consulting)
Nov 22, 2023
Lauren Ryan, owner of Coastal Consulting, transitioned from managing a team to serving as a solopreneur marketing consultant who generated over $300k in revenue this year. She discusses her journey, dominating Google search results, content creation on LinkedIn and TikTok, prioritizing SEO over paid ads, success with organic social media, and financial performance. She also highlights empowering clients, monetizing courses, and upcoming educational projects.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
The Journey of a Marketing Solopreneur
01:33 • 7min
Prioritizing SEO and Writing Effective Content
08:35 • 4min
Success with Organic Social Media and Consistent Content Creation
12:36 • 18min
Financial Performance and Business Model
30:15 • 7min
Empowering Clients, Monetizing Courses, and Future Educational Projects
37:10 • 2min