The Andrew Faris Podcast

From $40,000/Day To Collapse To 100% YoY Growth — Mixed By Nasrin's Wild Ride

Dec 10, 2025
Nasrin Jafari, the founder and CEO of Mixed By Nasrin, shares her incredible journey of growing a seven-figure fashion brand. She reveals the dramatic highs of achieving $40k days, followed by unexpected downturns. Nasrin discusses the impact of long-form explainer ads and innovative product strategies, including her million-dollar birthday sale. She emphasizes the importance of community-sourced models and effective cost management, all while boosting confidence and mastering her business operations.
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ANECDOTE

The $40k/Day Rise And Sudden Fade

  • Nasrin hit $40k/day in early 2024 with long-form explainer ads that showcased jumpsuit fit and details.
  • That success faded by April, revealing seasonality and product-fit limits rather than an ad-only problem.
INSIGHT

Explainers Worked Because They Solved Fit

  • Explainer ads worked because they answered fit and product questions for Mixed By Nasrin's customer.
  • Seasonality amplified that effect, making ad performance time-dependent and not wholly repeatable.
ADVICE

Increase Product Cadence For Reliable Growth

  • Build more product and pace releases to create repeated shots on goal rather than relying on one viral ad.
  • Convert seasonal tailwinds into sustained growth by expanding evergreen bestsellers and filling assortment gaps.
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