Social Media Marketing Talk Show Instagram Updates: Reels Tools, Insights, Content Reach, and More
11 snips
Sep 1, 2025 Chelsea Peitz, a social media expert and author, dives into Instagram's latest features that reshape content creation. She covers the new repost and linking functionalities, emphasizing their potential for collaboration. The discussion also highlights the Reels map and friends tab, addressing privacy concerns. Chelsea shares insights on editing tools and analytics, revealing new metrics for audience engagement. Plus, she explores accessibility in reels with caption contrast and the importance of adapting content strategies for evolving Instagram features.
AI Snips
Chapters
Books
Transcript
Episode notes
Conference Move To Anaheim
- Chelsea describes moving Social Media Marketing World from San Diego to Anaheim for accessibility and Disneyland proximity.
- She frames the move as a relationship-building and attendee-experience decision tied to travel convenience.
Instagram Adds Native Repost Tab
- Instagram now lets users repost public feed posts and reels to a dedicated profile tab and into followers' home feeds.
- Reposted items show the reposter's avatar and appear as suggested content rather than a new original post.
Link Reels To Drive Binge-Watching
- Use the Reels linking feature to connect sequential content by linking a new reel to one of your own previous reels.
- Add clear titles like "Part 2" or "Watch next" to guide viewers to binge related videos and increase follower conversion.
