The Town with Matthew Belloni

Amazon’s Studio Head Firing and the Prime Video 7-Year Report Card

21 snips
Mar 28, 2025
In this discussion, the Entertainment Strategy Guy, a seasoned data analyst and former streaming executive, joins Matt to dissect the impact of Jen Salke's leadership at Amazon MGM Studios. They analyze the successes and failures of shows like 'The Boys' and 'Rings of Power,' while questioning the baffling renewal of the lackluster 'Citadel.' The conversation shifts to Amazon's struggle with reality programming and the strategic challenges in film production, setting the stage for predictions about Salke's successor.
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INSIGHT

Content Ownership Challenges

  • Amazon Prime Video, despite being the number two streaming service, struggles with content ownership.
  • Co-productions like The Boys and Jack Ryan limit their monetization potential.
ANECDOTE

Surprise "Dad TV" Hits

  • Amazon Prime Video found surprise success with The Terminal List and Reacher, proving the viability of "dad TV."
  • These shows' success contrasts with Amazon's previous focus on less broadly appealing content.
INSIGHT

Rings of Power's Declining Viewership

  • Rings of Power, despite initial success, experienced a significant viewership drop, raising concerns about its long-term viability.
  • This highlights the challenge of maintaining audience engagement in a competitive streaming landscape.
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