#400 - Disruptive vs. Incremental: Thomas Storteboom on Balancing Innovation (I2E Solutions)

Description: Welcome to our latest episode where we dive deep into the world of innovation with our guest, Thomas Storteboom (I2E Solutions). With over two decades of experience as an innovation consultant, Thomas has been instrumental in guiding both large corporations and smaller companies towards growth through innovation. He has trained over 550 individuals on innovation and led countless brainstorming sessions, making him a true expert in the field.

In this episode, we'll explore how any business, regardless of its size, can achieve growth through innovation. We'll delve into the common challenges that companies face when trying to innovate and discuss strategies for finding the right ideas to grow your business. Thomas will also share his insights on how to foster an innovative culture within your organization.

We'll also tackle the often debated topic of disruptive versus incremental innovation. Thomas will shed light on the importance of both and how they can coexist in a balanced innovation strategy.

Thomas is always ready to answer your burning questions on innovation. Why is it so hard to innovate in a business environment? How can you ensure you're working on the right ideas? How can you deliver your growth strategy through innovation? Why should brainstorming begin with listening? Can you actually plan to find good ideas, or is it all down to random luck? What's more important: disruptive or incremental innovation? What does a successful innovation program require? And can anyone really come up with a good idea?

Join us for this enlightening conversation and learn how to think differently to find unique solutions for your business. Whether you're a startup founder, a business leader, or just someone interested in the world of innovation, this episode is sure to provide valuable insights. Don't miss this opportunity to learn. Tune in now!

To learn more about Thomas, visit his website https://www.i2e.solutions/

Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence.

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