Do Business. Do Life. — The Financial Advisor Podcast — DBDL

086: Amanda Brinkman - How Financial Advisors Can Build a Purpose-Driven Brand that Attracts Clients

Oct 16, 2024

In this engaging discussion, branding expert Amanda Brinkman, known for her work with major brands like BMW and for producing 'Small Business Revolution: Main Street,' shares her insights on building a purpose-driven brand. She emphasizes that financial advisors can thrive by incorporating social impact into their business models. Amanda also provides practical strategies for reclaiming time to focus on what truly matters, allowing professionals to align their personal and professional lives with deeper, fulfilling goals.

01:00:59

Episode guests

Amanda Brinkman

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Aligning business strategies with purpose-driven actions enhances growth and fosters a positive impact in the community.

Implementing time reclamation strategies allows financial advisors to design their businesses for greater flexibility and personal fulfillment.

Investing in employee well-being and cultivating strong customer relationships leads to sustained engagement and loyalty in a competitive marketplace.

Deep dives

The Importance of Agency Over Time

A person's primary goal is to achieve agency over their time, allowing them to choose what to do and how much to engage in various activities. Financial security plays a crucial role in this agency, as it provides the peace necessary to enjoy one’s time without undue stress or worry. The speaker highlights regret minimization, emphasizing the desire to prioritize family moments and experiences over excessive work commitments. They advocate for working smarter, retiring progressively, and designing a business that fosters freedom and time affluence.

Intro

3min

Doing Well by Doing Good

10min

Transforming Legacy: Supporting Small Businesses through Storytelling

4min

Purpose-Driven Financial Advising

16min

Empowered Growth: The Journey to Well-Being

22min

Finding Fulfillment in Business and Life

2min

Reflecting on Listener Engagement and Podcast Evolution

4min

Today, I’m talking with branding expert Amanda Brinkman, who shares her powerful “do well by doing good” philosophy—proving that you can build a thriving business while making a positive impact on the world.

Amanda’s worked with big-name brands like BMW, Reebok, and Sony, and she even produced the hit show “Small Business Revolution: Main Street” alongside Ty Pennington and Robert Herjavec from Shark Tank.

In this episode, Amanda explains how financial advisors can tap into purpose-driven branding to stand out and grow their business in a way that truly matters.

She also shares practical tips on how to reclaim your time so you can build a business that works for you—not the other way around.

If you want to build a successful business that blesses your life, rather than becomes it, this episode is for you.

3 of the biggest insights from Amanda Brinkman …

Do Well by Doing Good: Learn how aligning your business with purpose-driven actions not only drives growth but also creates a lasting positive impact.

Buy Back Your Time: Discover Amanda’s strategy to reclaim your time, giving you the freedom to "retire a little more" each year—without sacrificing success.

Pursue Your Purpose: Unlock the steps to align your personal and professional life with a deeper purpose, so you can achieve true fulfillment.

SHOW NOTES

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DISCLOSURE

These conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into the advisory practice, advisors are responsible for ensuring implementation of anything discussed is in accordance with any and all regulatory and compliance responsibilities and obligations.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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