

David Tao on Selling One of The Largest Fitness Sites + Learn His Methodology
Jul 4, 2023
David Tao, Co-founder and CEO of BarBend.com, shares his experience in selling a fitness site and the acquisition process. Topics discussed include content strategy, building partnerships, monetization, adapting to Google's AI search, and exploring revenue streams for Barbend Fitness Site. They also touch on T Nation's transition to a subscription model, creating partnerships in the strength sports industry, and their love for writing content.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 3min
Building a Fitness Website with a Focus on News Content
02:31 • 16min
Adapting to Google's AI Search: Growth, Challenges, and Security
18:30 • 2min
Exploring Revenue Streams for Barbend Fitness Site
21:00 • 2min
T Nation's Transition to Subscription Model
23:00 • 9min
Creating Partnerships in the Strength Sports Industry
31:43 • 4min
The Love for Being in the Weeds and Writing Content
35:48 • 5min