1103. Substack as a Long-Term Asset: Monetization, Ownership, and Strategic Use for 2026

Substack has quickly become one of the most talked-about platforms in our community, and for good reason.

In this episode, I'm breaking down exactly why I'm going all in on Substack in 2026, how we're monetizing it inside our business, and how it fits into a long-term strategy for freedom, thought leadership, and scalable income, all without ads, sales calls, or constant live content.

You'll learn:

• How we're using archived thought leadership to build a paid ecosystem

• Why Substack is one of the most powerful tools for authors, deep thinkers, and established leaders

• The exact tier structure we're using (free, paid, founding member) and why

• How Substack supports book launches, passive income, and audience ownership in ways other platforms don't

If you're a CEO, author, or thought leader looking to get paid for your ideas, build a high-intent audience, and reduce dependency on algorithms, this episode will give you the clarity you need to decide if Substack belongs in your 2026 strategy.

And, Ii you missed Part 1, be sure to listen to that episode first: https://podcasts.apple.com/us/podcast/1098-why-im-betting-on-substack-for-the-future/id1052353755?i=1000741820357

TIMESTAMPS:

02:30 – 05:30: What Substack actually is

08:30 – 11:30: How we're using archived content to build a monetized ecosystem without creating new content

14:30 – 17:30: Our tier structure explained: free, paid, and founding members

17:30 – 20:30: Why in-app purchases and Apple Pay are game-changers for conversion and consumer behavior

20:30 – 23:30: Owning your audience: why Substack + books is the future: owning your audience

23:30 – 26:00: How Substack fits into a long-term ecosystem: book sales, email, trust-building offers, and passive income

Resources & Links

• Subscribe to The Sacred Art of Selling on Substack: Free, Paid, and Founding Member tiers available {founding member subscriptions must be done through web browser or mobile browser and are not currently supported on the Substack app}: https://kellyroachofficial.substack.com/

• Join The Sacred Art of Selling book waitlist: https://thekellyroach.com/bts

• Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/

• Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/
• Connect on LinkedIn: https://www.linkedin.com/in/kellyroachint/