Madison and Wall Podcast Ep. 39: WPP CEO Change, Agency Industry Forecast, Warner Media Split, Bell Media's Ad Tech Partnerships and More
Jun 13, 2025
The podcast dives into the impact of WPP's CEO change on the agency landscape. Listeners will gain insights into a growing advertising sector, despite individual agency struggles. There's a fascinating discussion on Warner Bros. Discovery's split and how it affects video buying trends. The hosts also share their thoughts on Bell Media's strategic ad tech partnerships. Finally, they reflect on maintaining a work-life balance amidst economic challenges and manageable inflation.
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Bike Ride Amid Busy Work Life
- Brian Wieser shared a personal anecdote about taking a bike ride to find balance amid a busy work schedule.
- This illustrates the challenge of separating work and personal time, especially around major events like Cannes.
Stable Inflation Observed
- Inflation remains under 3%, currently at 2.4% year-over-year in May.
- This stable inflation reflects an economy not yet impacted meaningfully by tariffs or other pressures.
WPP's CEO Challenge: Investment Balance
- WPP's new CEO faces challenges including lost major accounts and the need to secure board support for long-term investments.
- Continual shareholder focus on dividends and buybacks may hinder necessary investment in agency growth and transformation.