
The Influential Personal Brand Podcast
Be Better at Instagram — 5 Things You Can Do Today with Chelsea Peitz
Sep 12, 2023
Chelsea Peitz, a coach, author, speaker, and real estate veteran, discusses the importance of building an irresistible personal brand on social media. She demystifies the Instagram algorithm, dives into community engagement, and provides tips for optimizing your Instagram profile and bio. She also shares insightful tips for creating engaging short-form video content.
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Quick takeaways
- The podcast emphasizes the importance of optimizing an Instagram profile by including relevant keywords and crafting a clear bio with a call to action.
- The hosts provide tips for overcoming video anxiety and creating engaging short-form video content on social media.
Deep dives
The importance of personal branding on social media
In this podcast episode, the hosts discuss the significance of personal branding on social media platforms, specifically focusing on Instagram. They emphasize that building a strong reputation and turning it into a business asset is crucial for entrepreneurs, small business owners, and solopreneurs in reputation-based industries. They highlight the need to address the love-hate relationship people have with social media and explore how to simplify and demystify the strategies for creating authentic and sustainable content. The hosts emphasize the importance of engaging with the audience through meaningful conversations, utilizing direct messages, and understanding the algorithm's preference for conversation-driven content.
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