The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch 20VC: Four Traits of the Most Successful Founders | How to Hunt and Close Talent Like a Pro and Where All Founders Go Wrong | Lessons Raising $397M From the Best Investors in the World with Eléonore Crespo @ Pigment
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May 9, 2025 
Eléonore Crespo, Co-Founder and CEO of Pigment, shares her inspiring journey from significant injuries to founding a rapidly growing company. She reveals her CIA-style approach to recruiting co-founders and why hiring is akin to scouting for talent. With insights into the qualities of legendary founders, she emphasizes the importance of collaboration and communication. Eléonore also discusses the complexities of scaling in Europe and her strategic fundraising decisions, all while balancing the demands of leadership and personal life.
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Founding Triggered by Recovery Period
- Eléonore Crespo started Pigment after a year bedridden due to three surgeries. She used that time to reflect and make a thoughtful co-founder list.
- This targeted approach led her to find her ideal co-founder, Romain, ranked number one in her network's recommendations.
Hunt Co-Founders Like Scouts
- Spend time sourcing and researching co-founders like you would evaluate elite talent in sports.
- Use detailed assessment and backchannel checks to find complementary partners who fit your values and can hire top talent.
4 Traits of Legendary Founders
- Legendary founders excel at psychology, storytelling, and having a truthful partner.
- Storytelling is often undervalued but critical for inspiring investors, customers, and teams.