On this episode, after years of crossing paths both online and offline, I speak with Farnoosh Brock. Farnoosh went from electrical engineer and rising leader at corporate to business coach and entrepreneur. She shows businesses the mindset of serving over selling to build deep trust and sustainable profit. She is the author of several books, including the one we focus on during our conversation, The Serving Mindset. Farnoosh and I have a lively discussion around changing your mindset when it comes to selling your services – something that I offer through my coaching practices. We dive into a variety of elements of this, but the core of our conversation revolves around how The Serving Mindset is helpful in making one not just more successful but also more efficient in one’s business. Relevant Links Prolific Living | Farnoosh Brock The Serving Mindset: Stop Selling and Grow Your Business by Farnoosh Brock | Amazon The Coaching Habit with Michael Bungay Stanier | The Productivityist Podcast The NOW Year Calendar | NeuYear & Productivityist (SAVE 20% with promo code FRESHSTART) Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain | Amazon The Simple Way to Develop a Pricing Strategy | Chris Ducker Ego is The Enemy by Ryan Holiday | Amazon I had a great time chatting with Farnoosh and I hope it also served you well. If it did, please let me know by giving the show a rating and review on Apple Podcasts, Spotify, Google Play, or wherever you listen to podcasts. I’d also love it if you subscribed to the show, something you can do when you visit the podcast website or by doing so on a variety of popular podcast platforms. Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice. If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. Also don't forget to check out all of our podcast sponsors found on our podcast sponsors page. And if you want to have easy access to the archives of the show and ensure you don't miss the new episodes to come then subscribe to the podcast in the app you're using.

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