

#358: Real Vs. Fake: The $20 Rule, Fresh Pressed Secrets & The Science Behind True Fresh Olive Oil with TJ Robinson
Aug 5, 2025
TJ Robinson, known as "The Olive Oil Hunter" and founder of the Fresh Pressed Olive Oil Club, dives into the fascinating world of olive oil. He shares insights on how to identify high-quality extra virgin olive oil, discussing the impact of harvest timing and fruit ripeness on health benefits. Robinson also tackles fraud in the olive oil market and offers tips for integrating fresh oil into meals. Learn why polyphenols are key for health and how to taste like a pro—highlighting flavor markers of bitterness and spiciness!
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TJ's Sicily Olive Harvest Story
- TJ Robinson shares his transformative experience harvesting olives in Sicily, learning the importance of green fruit for quality olive oil.
- This moment inspired him to bring fresh, authentic olive oil to America, highlighting the difference from mass-produced oils.
Green Olives Yield Health Benefits
- High quality olive oil is harvested from green olives which have fewer oils but higher polyphenols and antioxidants.
- Letting olives overripe increases oil yield but decreases flavor and health benefits.
Preserving Olive Oil Freshness
- Protect olive oil from light, oxygen, heat, and time to preserve antioxidants and polyphenols.
- Use fresh oil within a year and consume about a bottle monthly to maximize health benefits.