Business Daily How we fell for Fall
Nov 14, 2024
Autumn reigns as a marketing powerhouse! Discover how cozy vibes and pumpkin-spice lattes captivate consumers worldwide. Hear from businesses that thrive this season, transforming farms into bustling hubs. Explore the emotional pull of autumn traditions on social media and how they drive consumer engagement. Unpack the rise of self-care in times of change, while learning about the significance of authenticity in brand marketing. Join the festive adventures as families create lasting memories, showcasing fall's allure in a global landscape!
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Downey's Farm Transformation
- Downey's Farm, near Toronto, started as a dairy farm but transitioned to agritourism.
- Their annual Pumpkin Fest attracts thousands of visitors, especially families and social media influencers.
Fall Fever
- The growing popularity of fall is linked to Thanksgiving and a desire for warmth and connection.
- Social media, pop culture, and a shift toward authentic lifestyles fuel the trend.
Family Fun at Downey's Farm
- A family visiting Downey's Farm spends around $250-$300 Canadian dollars for a day of fun.
- They prioritize creating memories over the rising costs, returning annually for the experience.