Trillions
This ETF Will Be Music to Your Ears
Apr 11, 2024
David Schulhof, Founder and CEO of the MUSQ Global Music Industry ETF, discusses the rise of music ETFs, portfolio construction, investing in music ETF vs private equity, the Taylor Swift effect, and artist revenue sources in the streaming era.
32:05
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Quick takeaways
- The MUSQ Global Music Industry ETF offers investors exposure to stocks in the music industry, capturing growth in music consumption through streaming and live events.
- Advancements in AI and blockchain technology are reshaping the music industry, addressing challenges around authenticity, transparency, and royalty payments for artists and songwriters.
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Background and Motivation for Music ETF Creation
The founder and CEO of the Music Global Music Industry ETF, David Scholhoff, noticed a lack of public music companies that could be traded about 10 years ago. Recognizing the evolving landscape of the music industry with the emergence of various companies globally, he shifted his focus from a publishing company to creating a portable way for investors to access the music industry. This led to the design of an index and the launch of the first music ETF, aiming to capture the growth of the music sector.
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