saas.unbound Sustainable SEO strategies for SaaS in AI-driven world with Will Critchlow @SearchPilot
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.
In episode #16, Anna Nadeina talks with Will, founder and CEO of SearchPilot, an SEO A/B testing platform and meta-CMS that enables rapid SEO changes for large websites.
----------Episode's Chapters--------------
00:00 - Introduction to SearchPilot
01:00 - The Evolution of SEO: A Historical Perspective
04:44 - The Current State of SEO: Myths and Realities
10:05 - AI and Its Impact on Search Engines
17:04 -Transitioning from Services to SaaS: A Founder's Journey
24:39 -Mindset Shifts in the SaaS Landscape
30:38 -The Future of SEO in an AI-Driven World
33:24 - The Evolution of SEO Strategies
39:27 - Bootstrapping and Sustainable Growth
44:32 - Defining Ambition and Success
51:58 - Wins and Lessons Learned
57:57 - Mindset Shifts for Founders
Will - https://www.linkedin.com/in/willcritchlow/
SearchPilot - https://www.searchpilot.com/
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