Wisenetix Podcast Jodie Chapman: Key in Content Marketing | Ep. 03
Welcome to a new episode of The Wisenetix Podcast: a communication channel where business and marketing leaders from the ag industry share their thoughts and experiences regarding our field and the world.
In this episode, we will dive into one valuable topic in digital marketing: content creation. It is well known that a lot has changed over the last few years regarding the amount of information that is available out there and the way we consume it. Because of that, the ag industry must be aware of these shifts and find the best ways to provide our audience with digested and consistent content. Howeverโฆ how can we do that?
To answer this question (and many others), I had the pleasure of talking with Jodie Chapman, who is currently working as the Marketing Manager at Anitox. Before jumping into the ag world, she had vast experience creating and managing content, from restaurant reviews to political matters. Very cool, right?
๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Jodie Chapman
๐๐ ๐ฝ๐ฒ๐ฟ๐ถ๐ฒ๐ป๐ฐ๐ฒ
- Current: Marketing Manager at Anitox
๐๐ฎ๐ฐ๐ธ๐ด๐ฟ๐ผ๐๐ป๐ฑ
- M.B.A., Marketing (Gardner-Webb University)
- B.A. (University of North Georgia)
๐๐ฒ๐โ๐ ๐ฐ๐ผ๐ป๐ป๐ฒ๐ฐ๐ ๐ผ๐ป ๐ฆ๐ผ๐ฐ๐ถ๐ฎ๐น ๐ ๐ฒ๐ฑ๐ถ๐ฎ: LinkedIn
๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.