Mathieu Roche, CEO with ID5, speaks with Ari Paparo about the company’s cookie-replacement ID, how it works and the extent of its integrations with DSPs, exchanges and other tech platforms.

For more information about our expert, Ari Paparo: https://marketecture.uscreen.io/authors/ari-paparo

The full version of this episode is available at https://marketecture.tv/programs/id5-mathieu-roche .

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