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Ahrefs Podcast

What IS and ISN'T working in SEO in 2024 | Aleyda Solis (Orainti)

Jul 9, 2024
Aleyda, Founder of Orainti, shares insights on SEO tests, backlinking, AI usage, Google indexing, and optimization strategies. Topics include effective FAQ improvement with AI, avoiding Google penalties, and personal branding. Highly recommended for SEO enthusiasts looking to stay ahead in the industry!
01:13:25

Episode guests

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Quick takeaways

  • Creating unique content formats enhances user experience and engagement, Diversifying communication channels for personal branding is crucial to avoid reliance on a single platform, SEO tools should provide contextual insights and flexibility

Deep dives

Optimizing Pages for Unique and Engaging Content

Optimizing a page involves creating content that stands out by offering a unique perspective or format to provide a better user experience. This approach avoids the trend of creating similar content to top-ranking pages and focuses on delivering engaging and valuable information. By presenting content in a distinct and appealing way, it can attract more user engagement and differentiate from competitors.

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