The Ledger Podcast
When craft meets code: With Trame Paris CEO Ismail Tazi, ArtBlocks' Erick Calderon, and Ledger's Ian Rogers
Dec 4, 2024
Ismail Tazi, founder of Trame, merges craft and generative art, creating a unique gallery experience with digital provenance. Erick Calderon, creator of Art Blocks, revolutionizes the art scene through generative art drops. They discuss the exciting intersection of technology and traditional craftsmanship, highlighting innovative tapestry projects and the collaborative spirit of the art community. Both guests explore the future of art, emphasizing storytelling and accessibility while promoting creative engagement across diverse cultures.
38:29
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Quick takeaways
- The integration of traditional craftsmanship with generative art fosters innovative creations that appeal to modern consumers and collectors.
- Storytelling enhances the value and importance of unique art pieces, making them resonate more with audiences and differentiate from mass-produced items.
Deep dives
Intersection of Technology and Craft
The podcast emphasizes the potential at the intersection of technology and traditional craftsmanship. The discussion highlights how individuals like Ismael leverage their backgrounds to innovate within the art space, merging generative art with physical craftsmanship. For instance, Ismael’s heritage in Fez, Morocco, known for its rich crafting culture, ignited his passion for enhancing age-old techniques with modern technology. By combining generative art forms with skilled artisans, he aims to marry historical practices with contemporary digital expression, thereby creating unique and innovative pieces.
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